COSMOPROF WORLDWIDE BOLOGNA
March 18th to 21st 2016, in Bologna (Italy) : a great success for CHADO
CHADO participated in COSMOPROF in Bologna in March 2016.
Key event of the beauty industry, the show enabled CHADO to introduce the brand and its concept officially for the very first time.
Logically CHADO found its natural place in the EXTRAORDINARY GALLERY, a selected area dedicated to niche brands. An exclusive space for beauty buyers from around the world.
For the occasion, CHADO build a stand fitting its image : with the strong colors based on Swiss landscapes (slate, orange, chrome…) ; its apple-shaped displays to represent its key ingredient PhytoCellTec Malus Domestica (Swiss biotechnological active found in its products) ; and its teck and Plexiglas make-up table.
It was a true immersion in CHADO’s universe.
It was a great success. CHADO received a very enthusiastic welcome from international buyers, journalists and bloggers alike. A great first experience for the whole CHADO team !